7689768678

Image caption appears here

This section doesn’t currently include any content. Add content to this section using the sidebar.

Image caption appears here

Add your deal, information or promotional text

This section doesn’t currently include any content. Add content to this section using the sidebar.

Image caption appears here

Add your deal, information or promotional text

This section doesn’t currently include any content. Add content to this section using the sidebar.

Image caption appears here

Add your deal, information or promotional text

Fan-designed, artist-approved

Hi there, welcome to Softside! Our platform connects music artists & creative communities via officially licensed, fan-designed merchandise partnerships.

We are transforming how IP owners approach merch by including their most talented and passionate fans in the designing process.

Softside was built with the underlying belief that "We're All Artists." Our approach to strengthening the fan experience all begins with how we view them in the first place: not as one-way consumers, but rather, as wildly talented creators with brilliant works and perspectives to offer.

We want to pay closer attention, break down a few walls, and take fan art to another level.

Platform expansion coming summer 2024 — join our beta waitlist here!

The bigger picture...

Everyday we come across stunning merchandise created by fans inspired by their favorite music artists, sold online via social media and third party marketplaces.

However, this unauthorized merch is considered "bootleg," as it is not listed with proper licensing, approvals, or payouts in place.

As a result, fan merch is typically ignored (or worse, pulled down for IP infringement).

Softside recognizes the unique talent of these well-intentioned creative communities. So, we're building a digital home where fan merch can exist legitimately: with simplified IP licensing, artist approvals, structured revenue sharing, and interactive collaboration tools.

Rather than combat the fan merch market, we choose to amplify the spirit behind it — and do it correctly.

Artwork by Addie Low

Search